Job Description

Are you ready to own your brand and drive its success to the next level with end-to-end ownership? Understand what makes our consumers tick, identify insights what drives their preferences and actions and use your curiosity to explore new trends, categories and deliver results.

If you are driven, adaptable and open to learn this opportunity is for you we are looking for marketing professionals who are: 

• Organized, priority driven with excellent collaboration skills.
• Energetic and entrepreneurial leadership challenging the status quo and looking for new opportunities.
• Ability to adapt, learn & anticipate in a constantly changing environment.
• Team player with a positive attitude & initiative
• Results driven and drive to make it happen

If this sounds like you, we are a fast-moving, global health and wellness company, with our U.S. subsidiary based in San Diego, CA. This is a highly visible position with unlimited opportunities to learn and grow, with a direct report into the VP Marketing for the Americas, and an opportunity to partner with Global marketing teams located in Sydney, Australia, and other corporate offices worldwide.

DUTIES AND RESPONSIBILITIES

• Identify, develop and lead strategic brand direction both short- and long-term opportunities for profitable growth for the portfolio of brands and lead annual planning process.
• Utilize data to identify consumer insights, trends, and opportunities to develop brand positioning, messaging, and value propositions, new product development that resonate with target consumers.
• Regularly monitor and report on the brand's performance, provide recommendations for adjustments based on performance metrics and consumer feedback.
• Develop and execute digital marketing campaigns across various online platforms (Google, Facebook, Instagram, TikTok etc.)
• Influencer & Content : Create and manage engaging content on social media channels (Facebook, Instagram, LinkedIn, Twitter, etc.) and actively engage with the online community.
• Lead SEO: Conduct keyword research, optimize website content, and monitor performance to improve search engine rankings.
• New product innovation ideation and drive it end to end 

SKILLS AND SPECIFICATIONS

• Marketing or business-related degree is essential.
• Ideally 5+ years experience in CPG. Health industry will definitely be a plus.
• Sound numerical and PC skills and be self-sufficient in the use of PowerPoint and Excel.
• Good written and verbal communication skills paired with strong analytical and creative problem-solving skills.
• Must demonstrate leadership, creativity, strategic thinking, independence, proactiveness and ownership; follow-through.
• Experience utilizing data, analysis and reporting

Job Type: Full-time

Pay: From $100,000 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule: Monday to Friday

Supplemental pay types: 10% Bonus pay

Location: San Diego, CA 92108

Work Location: In person

Job Tags

Similar Jobs