Job Description

About the Company - At Lopez Negrete, we are a diverse group of like-minded individuals, brought together by a passion for creating unexpected breakthrough ideas based on insightful strategies. We believe that creating transformational work requires passion, tenacity, curiosity, and optimism. We believe in bringing out the best in each other, and in ourselves.

About the Role - Senior Account Planner

Responsibilities :

• Think independently, and you will innately be curious about what makes humans, human. Particularly what makes U.S. Hispanics tick.
• Leverage research as a key tool to inform insights
• Lead exploratory and secondary research to inform and design implementation of primary research Review all production materials on assigned projects, and sign off prior
• Develop platforms that help set direction for brands and inspire internal teams to develop engagement ideas that hit a nerve, and help clients reach and exceed projected ROI
• Drive strategic vision and brand experience development with multifunctional and multidisciplinary teams – channel, account, business analytics and research. Monitor and identify consumer trends and business implications

Qualifications - A Bachelor-degreed professional with a degree in, Marketing, Advertising, Communications, Sociology, Psychology Anthropology (or related major) professional with knowledge of statistics and a thorough understanding of research methodologies (qualitative and quantitative) and industry data sources (WARC, Mintel, Iconoculture) tools of secondary insight research (Simmons, Nielsen, Yankelovich, ect.) Experienced with Six-plus years in account planning and market research, with at least two years of advertising agency experience Fluent in English & Proficient/Fluent Spanish (both verbal and written) Experienced with US Latin and Hispanic advertising Excellent in communication and writing skills Solid analytical and organizational skills

Location

- Based in Houston, Texas

- Some travel required for client meetings and industry events, as needed

How to Apply

Qualified candidates should submit:

- Detailed resume highlighting relevant experience

- Cover letter explaining your interest and fit for the role

- Portfolio or case studies of successful business development initiatives

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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